Sam Buchanan's weblog.

Strategic Communications

The Minnesota State Colleges and Universities web site is getting a much needed redesign this summer, and for the first time the implementation is being done by the internal web team instead of a design firm. This means that for the first time, little things like accessibility and web standards will be paid some attention. Yes!

In preparation for this, I've been going through a copy of the "Strategic Communications Plan" furnished by our Public Affairs department, who are responsible for the site. Some of it is actually quite interesting, but it felt really, really weird to be reading both that and the latest Dr. Dobbs Journal on the bus this morning.

No, scratch that. Dr. Dobbs had nothing to do with it. It's just plain weird to be reading something called a "Strategic Communications Plan."