This is hilarious: If TiVo Thinks You Are Gay,
Here’s How to Set It Straight.

Not just TiVo, but any of the technologies out there that guess at your preferences. It’s amusing to see what people will do to convince a machine that no, they’re not [fill-in-the-blank]. personally, I’m interested in what Amazon.com recommends to me based on my purchases. Netflix’s recommendations kinda wigged my out sometimes, but I don’t think I ever would have got to a point where I felt compelled to change my browsing or rating behavior so it didn’t think I was some kind of nature documentary freak.

Then again, if this is the sort of thing that the Information Awareness Office might be doing, I should be concerned.